Raya Electronics and “Giftologer” in an Exclusive Partnership to Offer Electronics and Home Appliances on the Group-Gifting Platform

(Cairo – September 2024)

Raya Electronics, a subsidiary of Raya Trade, under the parent company Raya Holding for Financial Investments, has signed an exclusive partnership with the up-and-coming start-up Giftologer,” a group gifting platform that offers a wide range of gift items spanning various categories. Within the framework of the partnership, Giftologer will offer a wide range of electronics and home appliances exclusively from Raya Electronics through its platform.

Basem Megahed, the CEO of Raya Trade, has expressed his enthusiasm about the new partnership. “Raya Trade is open to collaborating with initiatives and companies that bring innovative ideas to the table and provide exceptional service to customers and drive digital transformation forward. We are delighted to offer a diverse selection of electronics and home appliances from different brands on Giftologer.

Additionally, Giftologer users will have access to the comprehensive after-sales service package provided by Raya, including Raya Warranty, as well as exclusive packages and benefits for loyal customers,” said Megahed He added: “As we continue to expand our geographical reach with additional branches of the Raya Stores across Egypt—now exceeding 70 stores – alongside our ongoing efforts to enhance electronic sales services through the Raya Shop website and app, as well as improve after-sales services and prioritize customer satisfaction, we are actively seeking partnerships with innovative platforms to streamline customer experiences and offer top-notch products.”

Mai Bilal, the CEO of Giftologer, said: “launched in 2022, Giftologer provides customers with an innovative shopping experience that caters to their actual needs and aligns with their behavior. Giftologer allows users to easily participate online in group gifting activities and send gifts to their loved ones and friends on different occasions. Our platform offers a wide range of choices and multiple distinctive brands that cater to all occasions and all segments of society.”

She also expressed her appreciation for the partnership. “Raya Trade is a leading player in the market, especially in electronics and home appliances. This partnership shall enable us to provide a wider range of electronics and home appliances from a prominent and trustworthy supplier, which also comes with excellent customer service and maintenance services provided by Raya,” she added.