Bassem Osman

Bassem Osman serves as the Chief Executive Officer of Raya Trade Management. With a distinguished career spanning 27 years, Osman brings a wealth of experience to his role. He began his professional journey as a Junior Accountant at NCR in 1998, swiftly climbing the ranks to become Finance Director at Raya Trade by 2007. Since assuming the role of CEO in January 2014, Osman has been instrumental in leading Raya Trade's operations in distribution and retail of consumer electronics and operator services. Under his leadership, the company has expanded its reach to Nigeria and Tanzania, offering a wide range of consumer electronics and value-added services. Osman’s strategic vision focuses on capitalizing on online shopping trends, enhancing customer experience, and forging new partnerships to drive business growth and profitability.