RAYA Contact Center launches its project to enhance employment skills for university students in cooperation with “Alashanak Ya Baladi” Association, for the employability training of Egypt’s young people

Egypt, Cairo, November 2020: Earlier today, RAYA Contact Center announced its cooperation with Alashank Ya Baladi Association, to launch a project that will enhance the employment skills of university students. The new “Empower your future” campaign represents the organization’s commitment to its core beliefs of giving back to the community. The campaign aims to help Egypt to achieve its sustainable development goals, by enabling Egypt’s young people to refine their employability skills.

The project aims to involve young people in the process of achieving Egypt’s sustainable development goals. RAYA Contact Center is well suited for this goal, as it currently trains students from various public universities. The campaign aspires to empower these students and enhance their skill sets, thereby equipping them with the capabilities required to meet the needs of the current labor market.

The Alashank Ya Baladi (AYB) Association aims to establish and implement innovative development models, in order to achieve social and economic development, while engaging young people in the matter of sustainable development in Egypt.

Eng. Ahmed Refky, the CEO of RAYA Contact Center, has expressed his satisfaction with this partnership with AYB, stressing that RAYA, ever since its foundation, has always sought to participate in community initiatives. With this latest initiative, the organization aims to achieve sustainable development in the country by boosting the engagement of the country’s youth, then training them at the highest professional level in the disciplines required by the global labor market, whether they are seeking employment in Egypt or abroad.

“We are working side by side with various civil society institutions to build a trained generation of young people who are qualified for the needs of the labor market. The cadre banner possesses the tools and standards necessary for this. With the increase in workers in the field of call centers, we will see a positive return to the Egyptian state through dollar revenues in the country’s public treasury and increased numbers of Egyptian technology exports.”
“Our goal is to prepare young Egyptian cadres to compete in the local and regional markets, and to qualify young people to work in both local and international companies.”

From her side, Dr. Raghda El-Ibrashi, President of the Alashank Ya Baladi Association for Sustainable Development, praised the role of RAYA Contact Center, and its influence as the largest company in this field. She stated that this co-operation represents the best way for the two organizations to achieve the strategic linking of university graduates to the labor market, and the ability to provide better job opportunities for young graduates of both genders after they have completed the four-month training period.

“The cooperation with RAYA is a continuation of the association’s activities in this field, as RAYA will contribute towards providing specialized training programs for these young people.”

Aman, NBE cooperate to deploy 25,000 POS as part of CBE initiative

Aman Financial Services, affiliated to Raya Holding for Financial Investments, has signed a protocol of cooperation with the National Bank of Egypt (NBE) to deploy 25,000 point of sale (POS) terminals.

The cooperation comes as part of the Central Bank of Egypt (CBE) initiative to stimulate e-payments in Egypt, rather than cash exchanges. This is in line with the Egyptian state’s economic vision to achieve sustainable development and transition to a cashless society.

Aman CEO Mohamed Wahby said the protocol falls under the CBE’s recently launched initiative to launch 100,000 POS across the country before the end of the current year.

Wahby added that his company will also deploy 25,000 additional POS in the coming six months, which would expand its currently offered services by 55,000 POS. This includes 30,000 that accept bank cards and 25,000 that are QR-Code Reader.

Testifying to the continuity of its leadership and accomplishments: Raya Holding classified among the Top 100 companies in Egypt

Under the patronage of Prime Ministry Dr. Mostafa Madbouly, Egypt Summit for the Top 100 Companies 5th Round awards Raya Holding for Financial Investment among Egypt’s top 100 companies with the leadership of Medhat Khalil, the Founder and Chairman & CEO of Raya Holding. The award ceremony was witnessed by HE Dr. Mohamed Al-Assar Minister of State for Military Production, HE Dr. Hala El Saeed the Minster of Planning, Monitoring and Administrative Reform, HE Dr. Nevine Kabbaj, Minister of Social Solidarity, HE Dr. Hisham Tawfik, Minister of Public Entrprise Sector, HE Dr. Nevine Gamea, Minister of Commerce & Industry, HE Dr. Rania Al-Mashat, Minister of International Cooperation, HE Ambassador Dr. Nabila Makram, Minister of Immigration and Egyptian Expatriates Affairs, and also many prominent Economic and Business men and Public Figures -with the participation of 700 Executive Leaders – attended this awards ceremony organised by Amwal El Ghad magazine.

The awards ceremony recognized and honored Raya Holding and the company’s strength of operations in the market, as well as its continuous development, becoming one of the top 100 companies in the market.

In the awards ceremony that was organized Amwal El Ghad Magazine, Hossam Hussein, Chief Financial Officer at Raya Holding, received the award on behalf of Medhat Khalil, Chairman and CEO of Raya Holding for Financial Investment. Raya Holding’s selection for this award and honor, was a result of an in-depth analysis and classification under the patronage of the prime minister in cooperation with SHUAA Securities Egypt. The qualification for this classification and selection for the award was based on a study of the largest and most important and prominent companies listed on the Egyptian Stock Exchange, through seven necessary metrics to measure the companies’ performance including: the market value of the company, the evolvement and growth of revenue and profitability. The list of Top 100 companies includes a variety of industries with Raya Holding standalone diversified scope spanning Aman for E-Payments, Non-Banking Financial Services, Microfinance, call centers, information technology, trade and distribution, heavy transport, manufacturing, including light transport vehicles, recycling of plastic waste, and the production of frozen vegetables and fruits in addition to exporting and restaurants.

The summit is also keen on celebrating annually the leaders of the companies and women who are influential and who contribute strongly to the transformations that occur in the Egyptian economy and the growth rates of the country’s gross domestic product, in line with the ambitious economic program adopted by the political leadership in cooperation with the private sector partners, which won the praise of many international institutions and world ranking centers.

Jones the Grocer launches in Egypt through Raya Restaurants – A Total Investment Equal to 60 million Egyptian Pounds in Six Branches and 240 Job Opportunities

Raya Restaurants, one of the subsidiaries of Raya Holding for Financial Investments, announced the signing of the master franchise agreement in the Egyptian market with the Australian specialty gourmet food retail and award-wining café, Jones the Grocer.
Raya Restaurants’ investments in the brand through six branches reach more than 60 million Egyptian pounds and generate 240 direct job opportunities.

Mr Medhat Khalil, Chairman of Raya Holding for Financial Investments, expressed his delight towards the signing of the master franchise agreement with Jones the Grocer, which chose Raya Restaurants to represent the brand in the Egyptian market. Moreover, Raya assures its trust in Jones the Grocer, to become the choice of customers seeking a unique and special experience to satisfy their needs for the highest quality products in Egypt and around the globe. Raya Holding is planning to increase its direct investment during the coming five years, with an investment equal to 150 million Egyptian pounds. The chairman added that Raya’s goal is to provide top-notch services, through unforgettable customer experience and the most appetizing food, desserts and gourmet retail.

Mr Karim Nayef Khalife, Raya Restaurants’ Chief Executive Officer, said “We, at Raya Restaurants, are welcoming and are looking forward to partner with Jones the Grocer and its high-end offerings. By incorporating the brand to Raya Restaurants’ portfolio, we are confirming our business strategy of strengthening our offerings and positioning in the Egyptian market. We are assertive that Jones the Grocer’s journey in Egypt will be an added value to the F&B sector in Egypt, enabling us to reach out to potential customers and enhance the customers’ dining experience.”

Yunib Siddiqui, Chief Executive Officer of Jones the Grocer, said “We’ve come a long way since our first ever store in Sydney, Australia twenty-two years ago and our first opening in the Middle East in Abu Dhabi in 2009. We’re thrilled to work with Raya Restaurants and look forward to building incredibly successful stores with their team across Egypt over the next few years.”

The first two Jones the Grocer flagship stores will be at Galleria 40 Mall – in Sheikh Zayed and at the O1 Mall b – New Cairo. They will feature gourmet grocery retail, a halal charcuterie, a bakery and patisserie, Jones the Grocer’s hallmark artisan cheese-room and an outdoor terrace which will set the benchmark for store design and gourmet food retail in Cairo, Egypt.

In conjunction to the established Jones the Grocer formats, the multi-store rollout across Egypt also encompasses the incredibly successful Jones the Grocer Express, a compact gourmet ‘grab and go’ offer tailored for high traffic travel such as airports and commercial hubs.

Raya Holding to invest EGP 100 million in making light transport vehicles in Egypt

In line with the Egyptian government’s efforts to fight unemployment by providing job opportunities for young people as well as support small businesses, Raya Holding announced a new project for the assembly and manufacture of light transport vehicles. With an initial investment of EGP 100 million, subsidiary Raya Advanced Manufacturing Co. will spearhead the effort with Piaggio, a world leader in light vehicle manufacturing.

The project was announced at a press conference attended by Giampaolo Cantini, the Italian Ambassador to Egypt; Raya Holding Chairman and CEO Medhat Khalil; Raya Advanced Manufacturing Chief Executive Officer Usama Zaki; Raya Advanced Manufacturing Chief Operating Officer Tamer Abdul Aziz; Aman For Financial Services Chief Executive Officer Hazem Moghazi; and Rubino Sergio, Piaggio’s Senior Vice President in charge of foreign Markets.

Khalil said he was enthusiastic to be cooperating with Italy’s Piaggio Group, noting that the company has a vision of helping to deepen and expand Egypt’s light transport industry with many locally-made components. By drawing on Italy’s legendary vehicular craftsmanship to train young Egyptian workers, the project has the potential to open new horizons for young people and reduce unemployment.

Zaki, CEO of Raya Advanced Manufacturing, pointed to Piaggio’s 130-year-old legacy of making vehicles ranging from motorcycles, scooters and bicycles to three-wheel vehicles commonly known as tuk-tuks in Egypt as well as four-wheel commercial and electric vehicles. Piaggio is the largest European maker of two-wheeled motor vehicles, including the world famous Vespa. “The selection of Piaggio is based on a careful deliberation of the Egyptian market
requirements, taking into consideration the highest safety standards, the highest environmental compatibility rates and quality standards,” said Zaki.
He added that Piaggio and Raya have designed the production line in a manner that ensures the highest quality and safety standards. A team of engineers and technicians have completed training courses in skills ranging from assembly and after-sales service based on practices at Piaggio factories in Italy and India. The new plant is expected to create around 1,000 direct and indirect jobs for Egyptians in the next two years. It’s scheduled to begin production by mid-2018 in the 10,000-m2 factory.

In order to make the new vehicles affordable to a broad cross-section of Egyptians, Raya will provide various financing offers to young people through easy installments. It also aims to encourage young people to invest in micro-enterprises since Egypt “has nearly 80,000 tuk tuks annually and is expected to reach, per market studies, 120,000 tuk-tuks by 2020,” said Zaki.

Raya Integration Offers Command Center Technical Services that Range from Consulting to the Turnkey Delivery of a Complete Command Center

Raya integration was awarded a 4 million Egyptian Pound project with a leading banking firm, furnishing a turnkey Command Center. Raya’s extensive experience in that field with a strong reference list was one of the factors that led to the selection of Raya for this mission. Well-versed in the banking industry and its regulations, the Raya team provides exceptional implementation for the command and Control Center and across bank branches. The Raya team relies on extensive experience to provide turnkey solutions, delivered by a well-trained staff and limited use of subcontractors. Our dedicated team “does it right the first time, every time”. This experience translates to invaluable knowledge and understanding of related requirements for customers in any industry – making Raya an ideal, single source for design, implementation, and maintenance of command and control center solutions. In that aspect, Raya integration can offer.

  • Turnkey Command Center Design/Build. From architecture and engineering through construction management and commissioning, Raya can deliver a complete, end-to-end command center with a single point of responsibility.
  • Integrated Systems Deployment. Raya integration is a pioneer in the integration of security and operations systems into a single user interface, reducing response times, increasing situational awareness and providing a common operating view.
  • Embedded Support. Raya integration provides 24/7/365 support for essential technology and processes, assuring the seamless performance of mission-critical systems.